COMING SOON:
The Brand Makers.
A PODCAST AND PLATFORM THAT EXPLORES...
How Branding Shapes What We Follow, Buy And Believe.
Hosted by Brian Creath, founder of Cohesion, The Brand Makers is a weekly podcast that pulls back the curtain on how brands shape culture, commerce, and identity.
Through candid, strategic conversations with brand leaders, campaign architects, creators, and cultural observers, the show explores how brand thinking influences what we buy, support, and believe — from billion-dollar product launches to political movements and cultural shifts.
This isn’t just a marketing podcast.
It’s a cultural lens — smart, accessible, and deeply relevant.
Because branding isn’t something that just happens to us.
It’s something we all live.
Show Format:
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New Episodes Weekly
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Hosted by Brian Creath
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~40–60 minutes per episode
Each episode includes:
• Strategic topic introduction
• Interview with a guest brand-maker
• Deconstruction of why it worked (or didn’t)
• Cultural context and commentary
• Wrap-up and next episode preview
Sample Episode Topics
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When a Brand Becomes a Movement
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From Loyalty to Lifestyle: How Brands Build Trust
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Viral by Design: The Architecture of Influence
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Green or Greenwashing? How Brands Sell Sustainability
Featured Guests May Include:
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Brand founders & entrepreneurs
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CMOs & creative directors
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Political campaign strategists
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Cultural critics & media thinkers
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Storytellers and creators with brand-altering influence
Who It’s For:
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Brand and marketing professionals
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Cultural critics and curious consumers
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Business leaders, entrepreneurs, and investors
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Students of communication, media, and design
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Anyone navigating how brand shapes modern life
COMING Q4 2025!
“Marketing isn’t just corporate. It’s cultural.
And it’s personal.”
— Brian Creath, Host of The Brand Makers
