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COMING SOON:
The Brand Makers.
A PODCAST AND PLATFORM THAT EXPLORES...
How Branding Shapes What We Follow, Buy And Believe.
Hosted by Brian Creath, founder of Cohesion, The Brand Makers is a weekly podcast that pulls back the curtain on how brands shape culture, commerce, and identity.
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Through candid, strategic conversations with brand leaders, campaign architects, creators, and cultural observers, the show explores how brand thinking influences what we buy, support, and believe — from billion-dollar product launches to political movements and cultural shifts.
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This isn’t just a marketing podcast.
It’s a cultural lens — smart, accessible, and deeply relevant.
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Because branding isn’t something that just happens to us.
It’s something we all live.
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Show Format:
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New Episodes Weekly
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Hosted by Brian Creath
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~40–60 minutes per episode
Each episode includes:
• Strategic topic introduction
• Interview with a guest brand-maker
• Deconstruction of why it worked (or didn’t)
• Cultural context and commentary
• Wrap-up and next episode preview
Sample Episode Topics
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When a Brand Becomes a Movement
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From Loyalty to Lifestyle: How Brands Build Trust
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Viral by Design: The Architecture of Influence
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Green or Greenwashing? How Brands Sell Sustainability
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Featured Guests May Include:
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Brand founders & entrepreneurs
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CMOs & creative directors
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Political campaign strategists
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Cultural critics & media thinkers
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Storytellers and creators with brand-altering influence
Who It’s For:
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Brand and marketing professionals
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Cultural critics and curious consumers
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Business leaders, entrepreneurs, and investors
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Students of communication, media, and design
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Anyone navigating how brand shapes modern life
COMING Q4 2025!
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“Marketing isn’t just corporate. It’s cultural.
And it’s personal.”
— Brian Creath, Host of The Brand Makers
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