RESOURCES
This section is a collection of foundational and applied materials that support Cohesion’s work in Business Direction.
These pieces exist to clarify the discipline, provide shared reference points and help leaders understand how direction is articulated, structured and stewarded over time.
The materials range from defining the discipline itself to examining how direction is applied in real organizational contexts. They are written to support judgment, decision-making and practical application.
BUSINESS DIRECTION EXECUTIVE BRIEF
An executive brief that explains how leadership intent breaks down in the age of AI and why Business Direction is needed to clarify and govern to ensure successful outcomes.
The foundational explainer that establishes the discipline, its purpose and its role in modern leadership.
>>>Read the foundational explainer
Weekly observations on business and brand direction in leadership
>>>Read the latest edition on LinkedIn
BUSINESS DIRECTION WHITE PAPER
A deeper exploration of why this discipline has become necessary as scale, speed and automation reshape how work gets done.
RECOGNIZE AI WRITING CRUTCHES: A Guide To Maintaining Your Distinct Voice
This guide provides a practical method to identify the habits common to AI writing and to replace them with deliberate "human" choices.