Services.
Cohesion's primary, upfront work is focused on research & insights, brand and marketing strategy, brand positioning, communications architecture and strategic messaging & creative content — the critical work that happens before and behind the development of ongoing design, creative and digital execution. The foundation work that guides marketing technology and tools to work more consistently and efficiently. The more complex the challenge, the better our approach works.
We also offer a full suite of video and digital services through our Digital Solutions Group and full creative services through our Creative Solutions Group.
Here are just a few of our many services:
Strategy Services
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Business Concept Positioning & Packaging
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Mission, Vision & Value Proposition Development
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Brand Research & Direction Analysis
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Brand & Marketing Strategy Development
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Naming Services: Business, Brand, Products & Solutions
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Brand & Business Positioning
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White Paper Development & Program Management
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Messaging Development: C-suite, Business, Brand & Sales
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Content Development & Management
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Strategic Creative Direction
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Marketing Management & Stewardship
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Vendor Selection & Negotiation
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Marketing Resource Structuring
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Internal & External Brand Launch Programs
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Public Relations / Social Media Platforms
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Media / Digital / Alternative Message Distribution Planning
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One- and Two-Day Strategy Workshops
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Partner Solutions: Cohesion works with a number of marketing agencies, design firms and other business services providers to provide both white-label and direct, non-competitive services through licensing and partnership agreements.
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Platform Licensing: Brand & Messaging Architecture Development
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Discovery / Key Insights Analysis
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Strategic Messaging / Copywriting
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Video
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Animation
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Motion Graphics
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Visual Effects (VFX)
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AR/VR and 3D Configurators
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Corporate Websites
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E-Commerce Websites
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Custom Web Applications
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Data Systems, APIs, and Connectors
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SEO, Technical SEO
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Digital Marketing
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Strategic Creative Direction
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Creative Direction & Theme Development
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Creative / Copy / Content Platforms
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Content Development & Management
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Video, Production, TV Show Development & Event Management
Cohesion Platforms
We also offer brand, messaging, product and service platforms as a stand-alone product. Cohesion’s architecture approach was first developed more than 20 years ago to eliminate waste and create consistency for a Fortune 1000 company managing more than 50 brands. Today, our platform process has been utilized more than 200 times to create and manage more consistent positioning and messaging for businesses, brands, solutions, products and more.
